Publicity & Promotion


This is a must for all salon owners and managers who want to promote their business effectively to existing and potential clients yet also want to be more cost efficient. This course will cover all the tools you need to target your communications to those who want to hear about your specific offerings plus the process required to create exciting press releases.

This course can be carried out at your business, please contact Gill for details and availability E: gill@gmtbeautytraining.co.uk or T: 01455 632742

Course Content:

  • Analysis of customers

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  • Targeting

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  • Mapping & research

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  • Target marketing

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  • Target market research

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  • Promotional partners

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  • Event organisation

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  • Supplier support

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  • Targeted promotional calender

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  • Generic promotional calender

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  • Summary of publicity & promotional issues

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  • Team responsibilities

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    Duration: 1 Day 10am - 4pm

    Requirements: Salon Owners & Managers

    Course Format: Seminar



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    £150.00

    £172.50 (inc vat)



    or call us on: 01455 617628